Tuesday, December 31, 2019

Ultrasound Imaging An Ultrasound Machine - 1291 Words

The photo on the right shows a medical technician using an ultrasound machine to diagnose appendicitis to a patient, without the use of x-rays. The ultrasound imaging technique involves using high frequency sound waves and their echoes. The machine transmits high-frequency sound pulses into the patient’s body using a probe. In the image, the technician presses and moves the probe along the patient’s body. This photo was taken in the St. Louis Children’s Hospital. A wave is a traveling disturbance that carries energy from one place to another. Ultrasound-imaging machines use waves to produce real time images of patients’ organs and tissues to complement diagnosis. The frequency of a wave refers to the number of waves passing a point at a certain time. An ultrasound is a type of wave that has a frequency exceeding the upper limit of human hearing (greater than 20,000 hertz). However, diagnostic ultrasound machines usually use frequencies in the order of 1-10 million hertz. The frequency of waves is very important, as it is very specific when using these instruments. It is imperative to consider that the speed of sound depends on the specific properties of a medium. Therefore, these concepts must be taken into consideration when manufacturing and getting prepared to use such instruments. The wavelength is the distance between two identical peaks in the wave cycle. It is one of the main factors that affect the resolution of an ultrasound image. As the wavelength of a waveShow MoreRelatedCase Study : Micro Vex Probe Ultrasound1039 Words   |  5 PagesEngineering Girl Essay: Micro-Vex Probe Ultrasound One promising new technology related to engineering is ultrasound probes which are used in Veterinarian Medicine also considered as a part of Biomedical Engineering. Taking biomedical engineering is a major required to take in order to learn the basics of this career path in college. Veterinarians use instruments to see what is wrong with their patient or in this case their animal. An example of one instrument veterinarian’s use most often that mightRead MoreMedical Technology Bionics Research Task, Questions and Answers 1669 Words   |  7 Pagesnon-invasive medical techniques are imaging techniques such as x-rays and ultrasound. Minimally invasive medical techniques can be defined as surgical procedures that require the smallest incision into the skin. Examples of minimally invasive medical techniques include keyhole surgery and laser eye surgery. 2. Discuss the advantages and disadvantages of non-invasive and minimally invasive medical techniques. Non-invasive medical techniques have proven to be advantageous. Imaging techniques are advantageousRead MoreComparison of X-Ray and Ultrasound1217 Words   |  5 PagesX rays and Ultrasound are two of the main imaging techniques used in radiography. For the purposes of this essay, we will look at conventional x-rays and diagnostic ultrasound. Conventional x rays are non-invasive diagnostic techniques that are used to capture images of the bodys organs and bones. Diagnostic ultrasounds are high frequency sound waves to create an image of soft issues in the body such as muscles, joints, and internal organs. As examined below, while both are used in diagnostic radiographyRead MoreCase Analysis: Disruptive Technology a Heartbeat Away: Ecton, Inc.1250 Words   |  5 PagesPackard exceeds 60% of the major cardiac ultrasound manufacturing, which equals to $ 470.4 million. Furthermore, Ecton will be having an ultimate chance to overcome barriers to entry in Echocardiography. In other word , after acquisition, Ecton’s product is expected to be presented in conferences and seminars hold by prestigious cardiac institutes and organizations, such as American Heart Association. That is because the presence of the giant major cardiac ultrasound manufacturing names which is associatedRead MoreThe First Invention Of Radiology1507 Words   |  7 PagesSince the invention of X-rays, there had been numerous discoveries of similar inventions, from image intensifier to ultrasound to magnetic resonance imaging. Without these inventions, humans would not have been able to see the inner workings of the body or detect key information in modern times that allow us to prevent serious illnesses where other inventions proved useless since imaging plays a huge role in diagnosis. In current society, radiology’s first creation has been exposed to most citizensRead MoreEcton Case1408 Words   |  6 PagesStudy on echnology a Heartbeat Away: Ecton, Inc. How does the Ecton machine differ from the existing technology in the market? What characteristics/applications does it have that are similar to that of conventional machine? What characteristics/applications are different? a) Difference: Ecton machine is compact, portable and easy to use. Lower cost ($38,000, less than half the price of the low end full scale machines then on the market). Lower technical quality in most modalities thanRead MoreImaging Research Paper729 Words   |  3 PagesOther Imaging Methods Hospitals, Doctor offices, and many more use lots of different imaging methods daily to check on different parts of your body. From doing an X-ray to check on your bones, to a CT scan to check on the brain for hemorrhages, tumors, and atrophy. To an MRI is used to image soft tissues of the body like the heart and lungs (Timberlake, Karen p. 340). In this research paper, I will talk about 2 more different imaging methods and come more in depth with X-rays, CT scans, and MRI’sRead MorePrinciples of Physics in Ultrasound Essay1717 Words   |  7 PagesPrinciples of Physics in Ultrasound Physics has become an important part of medicine allowing specialist doctors and radiographers to rapidly access a patient’s condition and to help in long-term diagnosis. This enables doctor’s to treat patients before their condition deteriorates. This procedure would not be possible without the use of X-rays, CAT scans, MRI scans, ultrasound and endoscopes, which allow doctors to see inside the body with little or no surgeryRead MoreThe Visual Representation of a Body Part in Imaging Technology1068 Words   |  4 PagesImaging technology is the visual representation of a body part, such as an organ, for the purpose of a medical diagnosis. Nowadays, technologies such as X-Rays, Magnetic Resonance Imaging (MRI) and ultrasound are used everyday for medical analysis. X-Rays are very useful because they can penetrate through different materials to give an image of the interior of the body. MRI use strong magnets to create an image of a body part, while ultrasound imaging uses sound waves. Bone, muscle and fat absorbRead MoreEcton Inc. Case Analysis Essay1572 Words   |  7 Pagesa. Explain the technology or innovation introduced in the cases. Cannon knew that his compact echo machine, which he carried under his arm by a single handle, would have to perform competitively in a room filled with state-of-the-art echo machines made by long-standing competitors such as Hewlett Packard -- each machine weighing more than the average NFL linesman and costing nearly a quarter of a million dollars. To view the functioning of the heart, the face of the transducer, which was

Sunday, December 22, 2019

Website Review and Summary Paper - 846 Words

Website Review and Summary HCS/457 June 25, 2013 Website Review and Summary Through out the years people have relied on their health care providers for medical treatments. Now a day, people have the opportunity to research about any illness, medical concern, medical diagnosis and any type of disease in the Internet. There are many health care organizations that offer people around the world with information about drugs, illnesses, diseases, outbreaks, treatments, preventions and the list goes endless. In this paper the writer will review and summarize governmental health agency websites. The Centers for Disease Control and Prevention is a national organization that provides information about†¦show more content†¦These two organizations have a similar functional and structural governmental level; both organizations tend to overlap on health care issues, diseases, preventions and education. The Centers for Disease Control and Prevention overlooks researches of new vaccines on a specific outbreak. It maintains static information of a given outbre ak within a population and maintains up to date information of the progress and outcome of such outbreak. When an outbreak occurs, the Centers for Disease Control and Prevention starts an investigation on how the outbreak began, the near by population is informed of such outbreak; the CDC takes preventive measures to ensure that the unaffected population is not affected. Once the outbreak is under control and the source is identified the CDC works towards providing the community with enough information about the preventive measures. The Centers for Disease Control and Prevention also gives information about the source of the outbreak. This information is forward it to the Food and Drug Administration in order to start a recall product if the source is food or drug related. The Food and Drug Administration is a government agency that overlooks the research process and approval of new drugs, food preparation, and it extends to medical equipment, cosmetics, laboratories equipment and m ore. The FoodShow MoreRelatedMarketing Audit Approach - Ikea1571 Words   |  7 Pagesthe author of this document (hereafter referred as â€Å"author†) will review the marketing process of IKEA and will provide an audit report at the end of the course. Marketing Audit Approach This document aims to provide an approach to the marketing audit process and will also detail out the steps that need to be performed to accomplish the same. The final project document will have an executive summary, which provides a summary of the marketing audit purpose, key findings, major highlights,Read MorePlagiarism Incident Of The American Psychological Association ( Apa )1094 Words   |  5 PagesThe plagiarism incident that occurred earlier this month serves as an important reminder for all editors at Parker-Benson Publishing to review the APA documentation system. In doing so, the editors will help protect the company’s integrity and avoid any future plagiarism occurrences. By following the APA format, editors will avoid plagiarism by giving credit to the source materials in their works. Consequently, properly citing other works will inevitably assist the editor in establishing their ownRead MoreSex-Linked Traits Through Meiosis and How It Relates to Genetics.1609 Words   |  7 Pagesphysiology, and ecology. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: †¢ University policies: You must be logged into the student website to view this document. †¢ Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly differentRead MoreCompensation at W.L. Gore Templete in Apa Format1054 Words   |  5 PagesCompensation at W. L. Gore Your Name MS510: Human Resources Management Professor Louis Lopez Month Date, Year Review/Analysis of Findings (center) Text starts here... This section holds several purposes. More than an evaluation of the existing research, this section is where you will draw conclusions from the research and creates links to the â€Å"real world† through application of the findings. You may also explain how the human resource practices being discussed are used at your placeRead MoreWeek 4 Scholarly vs. Popular Media Focus on Sexuality Paper806 Words   |  4 Pageshttp://apus.libanswers.com/a.php?qid=5312. You will summarize a scholarly article (peer-reviewed, evidence-based, original research) and one popular media article on your topic. Once you see how the topic is covered in each source, you will write a paper: 1. comparing and contrasting the coverage; 2. discussing the relative merits of each; and 3. addressing which of the two approaches (scholarly or popular media) is better suited to disseminate information about your selected topic Read MoreEssay Literature Review1001 Words   |  5 PagesLiterature Review The purpose of this research project is for you to create a scholarly piece of graduate-level research and writing, which conforms to APA format. Competency in the APA format is required of all Business graduates of Liberty University, as set forth by policy of both the Graduate Faculty and the administration. You will research and write a literature review on a topic relevant to our course. What is a Literature Review? â€Å"A literature review discusses published informationRead MoreImpact Of Internet On Modern Business1699 Words   |  7 PagesINDUSTRIAL ENGINEERING 4320 FUNDAMENTAL OF SYSTEM LITERATURE REVIEW Deri Kusniawati R11247083 Table of contents Table of contents†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..2 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦... 3 Articles Summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.....4 Article 1†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 Article 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦....5 Article 3†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 Analysis...†¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MorePhl 320 Critical Thinking and Decision Making in Business Complete Class996 Words   |  4 PagesDiscussion and Summary Participate in a class discussion by responding to the following questions: †¢ How would you define critical thinking? What makes a person a critical thinker? †¢ Why is critical thinking important? Provide an example of how critical thinking has helped you in your life. †¢ What do you expect to learn from this course? Write a paragraph summarizing the discussion. PHL 320 Week 1 Knowledge Check PHL 320 Week 2 Globalization Argumentative Paper Review the WritingRead MoreApa Research and Bibliography Activity Essay656 Words   |  3 Pages|Validity | |Wikipedia |Wikipedia is not a reliable source. It is an online encyclopedia where that |It is not a validity source. The web site has no peer review and the information can | | |information can be added and changed by anyone. Many of the sources are not |be misleading. The web site is clear on the information but not necessarily accurate | | Read MoreAcc 422 Syllabus1013 Words   |  5 Pagesshould handle specific situations. Policies Faculty and students will be held responsible for understanding and adhering to all policies contained within the following two documents: †¢ University policies: You must be logged into the student website to view this document. †¢ Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending

Saturday, December 14, 2019

Everyday Use by Alice Walker Free Essays

In 1972, Alice Walker published â€Å"Everyday Use† in a collection of short stories In Love and Trouble: Stories of Black women. As better known â€Å"Everyday Use† stood out of the collection, it has become one of few short stories about the conflict black Americans faced after the Civil Rights Movement; The struggle to maintain traditions, whilst embracing new-found freedom, and where the two worlds collided. Discussing the reoccurring themes, symbols and motifs through the narrator’s perception, and actions will reveal if the character, and ultimately the reader himself has grown or remained static in affect of the conflict. We will write a custom essay sample on Everyday Use by Alice Walker or any similar topic only for you Order Now As stated above, once the Civil Rights movement ended and black Americans received the rights equal to a white American, a conflict between the old world and the new world collided. The assimilation of black Americans into the American way of life, the struggle to uphold traditions, and the quest to return to original African culture is a theme in â€Å"Everyday Use†. The narrator’s, â€Å"Mama†, perception of the world is small, in contrast to her daughter’s, â€Å"Dee†. When Dee returns, she has attempted to re-forge her African based culture and dismiss her history and â€Å"The people who oppress me† (Walker 454). She arrives bejeweled in gold, flaunting a flashy yellow African style dress, alongside her assumed boyfriend â€Å"Asalamalikim†. The ignorance of Mama of this being a term in Arabic meaning â€Å"Peace be upon you† (Anthology 454), which instead she mistakes as his name, displays the differentiation between Mama and Dee’s exposure to the world. The way in which she chose to fashion herself exudes the fact that she has no real understanding of African culture, and she is in favor of the American simulated construction of African culture. The quilts become a symbol of the collaboration of their family histories into tangible evidence in â€Å"Everyday Use†, when Dee returns to the house for quilts and the carved dasher, proposing to hang them up for display. This upsets the Narrator, Mama, she makes reference to Maggie being able to put them to everyday use, and she can always quilt more; while Dee adamantly protests. Mama makes a move to recover the quilts and Dee pulls them away and Mama thinks to herself â€Å"They already belonged to her† (Walker 456). In Mama’s perspective, the point of the quilts was the tradition of quilting, not the quilts themselves. She views Dee as someone to wants to act out the movements of appreciation of their culture, instead of passing it on. In the act of retrieving the quilts from Dee’s grip, and returning them to Maggie, Mama reveals herself as an unknowing, round character that can re-act differently than what is expected of her. Mama stands up for the true traditions in the face of her daughter, although her daughter believes herself to be the all knowing one. As well as the theme of old black world verses new, we come across the motif of names and re-naming within the short story. Just as Dee comes home dressed in African styled clothing, she re-names herself â€Å"Wangero Leewanika Kemanjo† to represent her full transformation into a true African woman. Her boyfriend’s name â€Å"Hakim. a. barber† also hints to the fact that he also took up the Muslim faith in an attempt of reform. Mama makes an effort to educate Dee on her name; how it was passed through generations and holds value in itself. Dee dismisses this fact, and it reveals Dees ignorance of the lineage of strong women she was born from. Dee and Hakim try to hide or dissolve their actual history with the history that is more in favor with current society and hold no value in their true identities. In this instance, Dee can be portrayed as the round character, ever changing to fit her surroundings; while Mama and Maggie, the former who does not reveal their name, and the latter who has a normal name, can be portrayed as the flat characters. However, this can be contradicted. In the beginning of the story, Mamas perception of Dee is somewhat tainted by her personal differences from Dee. The fact that Mama was not able to complete her education completely, while still providing an education for her daughter served as a wedge in between the two. Dee looked down upon mama for her lack of education, and Mama felt victimized by Dee’s overwhelming need to prove her higher intellect. For example, Dee’s greeting â€Å"Wa-su-zo-Tean-o! (Walker 454), a term which her mother and Maggie she knew could not understand. In result, she always assumed Dees word to be true and unworthy of contradiction. However, in the end of the story, Mama realizes that even though Dee might have a higher education and therefore exposure to the world, she still did not learn the value of the her true heritage. Something that cannot be learned through school work, and cannot be appreciated through study, was the legacy of her ancestors, so mething Dee adamantly dismissed as irrelevant. Mama then becomes a round character, than can overcome the overshadow of her daughter and prove that all the education in the world cannot help keep culture alive, and only family as well as true traditions can have that effect. In irony, Dee states that it is Mama that knows nothing of their heritage, when it is in fact Dee who has lost all sense of their honest history. We can now conclude that the Narrator, â€Å"Mama† is an unknowing character by her reactions to the antagonist â€Å"Dee†, Mama’s actions were made based off her previous as well as current encounters with Dee. She is in a sense a round character; that overcomes her impertinent daughter’s abhorrence of the word â€Å"No†, and sticks to old traditions. While also, Mama is a flat character, withstanding the exposure to Dee’s education to begin and end the short story in her yard, where she finds peace and control over her environment. â€Å"Everyday Use† did an excellent job in portraying the collision of black American freedom, and the customs of those that lived before the days of civil rights. How to cite Everyday Use by Alice Walker, Essay examples Everyday Use by Alice Walker Free Essays In the early 1970s, the Black Power movement was not only a political slogan against racism, but also an ideology that promoted racial pride and embraced the elements of the African culture. During this time, many African-Americans were encouraged to grow their hairs into afros, wear traditional African clothing, and reject their white slave names. In the story Everyday Use, Alice Walker presents a family with opposing views towards tradition and creates a character fooled by the Black Power movement. We will write a custom essay sample on Everyday Use by Alice Walker or any similar topic only for you Order Now The author uses irony to reveal a meaning of heritage hidden under the perceived idea of African-American identity. From the beginning, the oldest daughter, Dee, pretends to honor and embrace her roots, yet she rejects her past and her ancestors. When she comes home to visit Mama and her sister Maggie, she wears an extravagant yellow dress, gold earrings, and dangling bracelets. She uses the African greeting â€Å"Wa-su-zo-Tean-o! † and begs not be called Dee, but Wangero Leewanika Kemanjo, since she does not want to be â€Å"named after the people who oppressed [her]† (Schmidt 350). Dee changes her name to reconnect with, what she believes is, her African heritage. However, this turns to be ironic because she was named after her aunt Dicie, who was named after Grandma Dee, and by changing her name, Wangero is evading the important aspects of her name and the traditions of her family. Although Wangero is very educated, she lacks the most valuable knowledge. Throughout the story, she portrays an arrogant attitude of superiority towards Mama and Maggie. Mama says, â€Å" she used to read to us without pity; forcing words, lies, other folk’s habits, whole lives upon us, sitting trapped and ignorant underneath her voice. She washed us in a river of make-believe, burned us with a lot of knowledge we didn’t necessarily need to know† (Schmidt 348). Mama does not feel pride for her daughter’s accomplishments; instead, she feels intimidated by Dee’s egocentrism. The irony comes when Wangero believes her knowledge puts her above her family, yet Mama’s knowledge has a greater value. Mama is â€Å"a large, big-boned woman with rough, man-working hands† (Schmidt 347). She is proud of her hard work and ability to butcher bull calves and milk cows; after all, she learned this from her mother, who learned it from her mother. This is the kind of knowledge the author wants the reader to see and appreciate—the type of knowledge that conveys African-American tradition. Even though Wangero finds in a churn and dasher her African-American identity, she is blind to the significance of these items. Dee values the churn and dasher because they are old, and her uncle whittled them back in the day. She says she â€Å"can use the churn top as a centerpiece for the alcove table, [†¦] and [she]’ll think of something artistic to do with the dasher† (Schmidt 351). With this attitude, Wangero expresses her view towards the items as amazing antique collectibles. Maggie, on the other hand, explains that â€Å"Aunt Dee’s first husband whittled the dash [†¦] His name was Henry, but they called him Stash† (Schmidt 351). The fact that she knows the story behind the churn and dasher illustrates her deep appreciation towards the items. Likewise, when Mama holds the dasher, she reflects on its origin and its meaning to the family: â€Å"You didn’t even need to look close to see where hands pushing the dasher up and down to make butter had left a kind of sink in the wood. In fact, there where a lot of small sinks† (Schmidt 351). The sinks in the wood represent the hard labor her family endured and the tenacious efforts Dee would, ironically, never even acknowledge. Wangero also finds a connection to her African culture with Mama’s quilts; however, she does not understand the traditional value of these items. Dee wants to keep the quilts to show off her heritage and hang them on her wall as decorations; she thinks her sister will not appreciate them and will put them to everyday use. Maggie agrees to give up her promised quilts because after all, she â€Å"can ‘member Grandma Dee without the quilts† (Schmidt 352). However, Mama will not let Dee keep them because deep inside, she knows that Maggie deserves them. Maggie learned how to quilt from aunt Dee, who learned how to quilt from Grandma Dee; therefore, she will be able to keep their culture and their history alive. After this decision, Wangero responds furiously, â€Å"You just don’t understand [†¦] your heritage† (Schmidt 323), and suggests that the quilts have a materialistic a value that has to be preserved in order to maintain the family’s African heritage. Ironically, the quilts are not valuable because they are old and their ancestors sewed them; instead, they are priceless because they represent a tradition that many hard working black women followed for years. The author suggests that Maggie has an understanding her sister never will; she understands the real meaning of African heritage. Wangero was one of the many African-Americans in the 1970s who struggled to define their identity within the framework of American society. She changed her name and her appearance in efforts to embrace her African roots and tried to collect antique items to preserve her family’s heritage. However, Dee’s arrogant attitude blinded her from seeing the traditional value of the African culture, and left her with a superficial understanding about her heritage. Alice Walker uses Wangero’s and Mama’s conflicting ideologies to suggest that the substance of an object is more valuable than its style. How to cite Everyday Use by Alice Walker, Essay examples

Friday, December 6, 2019

History of South Australia-Free-Samples Myassignmenthelp.com

Question: Discuss about the Landscape Architectural History of South Australia. Answer: Landscape architecture refers to the designing of outdoor areas and structures that help to achieve social, aesthetic and environmental outcomes in a positive way. In order to attain the positive aspects of landscape architecture, prevailing social, environmental, ecological condition are thoroughly investigated so that the outcomes are met with the initial goals (Bull 2016). If one wishes to design landscapes in a successful way, then having a comprehensive idea about how it came to be is essential to gain insights about how to use the different approaches and parameters of landscape architecture so that a balance between the social and the environmental can be established. Without a balance, no structure cannot be deemed successful. The architectural history of South Australia has evolved over time and gradually. It has distinct characteristics and distinguishable from other parts of the country. The architecture of South Australia can be divided into six chronological categories: Old Colonial to 1840, Victorian to 1890, Federation to 1915, Interwar, Postwar and the Late Twentieth Century from 1960 (Beynon et al. 2014). These different times can be looked into to better understand the trends of South Australian architecture so that the distinct characteristics of the regions architecture can be given a proper idea. Australias architecture has always kept a pace with its historical economic patterns. Just like the countrys financial and other social parameters, the architecture of Australia has also gone through periods of prosperity and then periods of contraction. Cycles of excellence of decadence has been experienced, but despite the fluctuating behaviour the architecture of the country has always remained of importance (Leach 2013). The humble beginnings of the countrys architectural history have always had an impact on the later affluent times. The overall goodness of the countrys people and its roots have made sure that whatever happens, happens for a good reason and this sense of something good has lasting impacts during the periods of architectural appreciation. All of the countrys history has not been glorious or even something to be proud on, if facts and past behaviour are to be acknowledged. When the British came to the country, they were only focused upon occupying the lands and take the aborigines out of their own lands (Jacobs et al. 2016). The British told themselves that the native people of Australia were nomads and they did not reside in any structured homes, rather they were hunter-gatherers, in order to validate their actions against the aborigines. The atrocious behaviour did manage to get the country under British occupation and they became the primary owners of the lands. These self-assurances formed the very basis of the British policy of terra nullius, which almost legalised the taking over of the native lands as the British saw fit (Kinniburgh, Crosby and Hromek 2016). It is only recently that archeological findings and research has proved that the native people of Australia were not only hunter-gatherers, but they built s heltered homes as well. Moreover, they also had stores where they sold their crops and other produce. The indigenous people also used to build dams, manage lands, knew the use of wells and learned how to sow the lands (Wallis et al. 2017). The social structures, cultures, lifestyle choices and climate of each of the indigenous groups and tribes were the deciding factor behind their architectural distinctions and characteristics. Though most of the houses that were built were made of canes or other similar products, there were also houses that used sandstones as the prime material. The European foreigners ignored the architecture of the aboriginal and the Torres Strait Islander people (Bruce et al. 2015). All across Australia, diverse forms of architectural characteristics were noticed. When the British arrived, the first government buildings were reflections of European architectural norms and styles, which derived most of its influences from contemporary British structures. Georgian architecture was one of the most notable styles that flourished during this early times of the British occupation. Another European style that gained popularity in the 19th century was the Gothic Revival. Gothic ornamentation, pointed arches, battlements and other similar architectural traits were found in many buildings including churches, banks, university buildings and even in residential homes. In the mid-19th century, with the emergence of the Australian gold rush, came bands of people in search of fortune and prosperity. With them came a surge of Victorian architecture (Guan et al. 2014). During this time, Italian architecture also had major reflections in the architecture of Australia. This specific style became very popular as it gave the scope for richer display of prosperity. In the later part of this period, buildings were becoming burdened with too many columns, lavish decorations and spectacular entrances. This was later to be identified as the Boom style. As stated before, the Australian architecture has been consistent with the general architectural trends of the Western world. To adjust to the climatic conditions of the country, some specific and necessary adjustments had to be made and special designs were adapted. However, during the early British days, the countrys new structures were all highly, and primarily, influenced by the British designs. In more recent times, the Australian architecture has reflected a more Americanised urban designing. The increasingly multicultural Australian society has made designs and other structure to become highly diversified. Australian architects have built some of the most notable buildings on the plants, like the Sydney Opera House, designed by Jorn Utzon, and the new Parliament House, which was designed by Romaldo Girgola. Influence of climate on Australias buildings can be noticed in rural structures like the Queenslander. The regions history and identity have also shaped the countrys architecture. Even if the countrys distinct architectural form started to build during the 20th century, it was initiated long back, as early as late 1700s. Governor Phillip commissioned a prisoner, James Bloodsworth, to build permanent buildings and he was probable the first architect who tried to create a style that was Australias own. He designed the first Government House, and then went on to build structures for the soldiers and the prisoners. His efforts and requirements helped the country to make its first brickmaking industry. However, the production quality was not good and the bricks were soft and brittle (Gua n et al. 2014). Substandard equipment and inferior materials made the buildings not very strong or not ideal to withstand the test of time, but during the time, they served their purpose. During the early years of the 20th century, the country ushered in a huge impact of Federation architecture and started with a style of their own. The modern architectural styles that were being adapted in this century were all helping the countrys architecture to have an identity of its own, which rejected historicism. Colonial buildings had the advantage of being very simple in nature, which made it easier to adapt to this type of architectural style (Anthony and Grant 2016). The contemporary European architecture was named after the monarchs of England who were reigning at that time, all named George. Georgian architecture was much more comfortable with, and focused upon, symmetry rather than ornamentations or much fancy designs. This aspect of the architecture style made it the obvious choice for Bloodsworth and the other builders at that time as none of them were good architects or builders. Even the residential homes started to use this style as it was quick and easy (Bowring 2014). The verandah was one of the most notable local input in the Australian architecture. This looked attractive as well as provided shade. With the rise of pastoralists, who were building solid, sustainable and single story buildings, the verandah became even more popular (David and Thomas 2016). Moreover, the major advantage of this specific part of the building was that it could be used in many different ways to infuse it with the symmetry aspect of building architectures which was widespread at the time. Georgian architecture saw massive and wide use of the verandah in the buildings of Australia. Another reason for this simplicity to arise was the economic condition of the country. Since the colony was new and was only starting to form, it was a requirement to keep the buildings and the architecture style minimalistic so that it could be afforded by most. This simplicity is the most important attribute of the Australian architecture. The pressing need to adapt to the conditions of the new country made sure that the available resources and materials were all used in the best way possible, in the most optimal way they could be (David and Thomas 2016). A great sense of proportion was seen in the buildings, and, even though, the buildings were not large of decorated with much ornamentation, the buildings reflected a sort of honesty and passion, that are valued highly in the architectural worth. These buildings were also fundamentally very sound (Jones et al. 2014). The buildings of Australia were free of the elaborate facades with Renaissance influences. The counterparts of Europ e at that time were all showcasing exquisite examples of ornamented facades on every building, but it was not very for the Europeans to hold on to their architecture in the new country where resources were limited and the craftsmanship was subpar. Instead, what the colonial designers did, was to design the walls themselves and made them in textured patterns with a great sense of proportion (Guan et al. 2014). The details on the walls were always appropriately done, even if they seemed crude at times. The classic characteristics of the Australian architecture were left out when the suburbs were being developed in the 20th century. Almost 85 percent of all Australians have lived in these suburbs since 1900. Despite these being popular and the go-to option for many, these have been described as Australias worst failing by critics (Grundy et al. 2015). The colonial structures bore resemblance from many different parts of the world. The colonies across the world at that time all had buildings which had similarities among them and were part of the broad western colonial architecture. The early American styled buildings were rich and varied greatly in terms of detail from the buildings that were made by the in the Dutch colony of Cape Town (Bruce et al. 2015). The buildings of 19th century Cambodia are of the same kind as those in Australia, but with distinct characteristics. The buildings of New South Wales have remarkable traits that are similar to the colonial structures and buildings of India. The tropics had major inputs in the South Australian architecture. The verandah was one such inclusion that came to Australia from the tropical colonies, via England. The early South Australian houses had huge similarities with the buildings in the southern part of England. It is a popular idea that if a house from a southern English county was to be replaced by one from South Australia in the early colonial period, the substitution would almost be impossible to detect (Beynon et al. 2014). The early colonial buildings of southern Australia had to adapt to the unique climate of the country: its flora and fauna, intense heat in the summer and cloudy shadows. The South Australian landscape and the environment of the country had the most important influences on the early architecture. The first houses that were built in Queensland all had broad verandahs, which were gracefully shaded with corrugated roofing iron, roof ventilators and stumps (Guan et al. 2014). The architectural adaptations helped in keeping the houses cooler, making room for wind to flow within the buildings, as well as serving as a run off for the heavy rainfall that occur seasonally, but intensely (Jacobs et al. 2016). The early beach houses had fully opening walls, which proved to be of great help when it came to cooling down the houses. Overlapping roof layers were used to make sure air can move in between the layers and could keep the structures cooler than the outside temperature. Slats were used in the wool sheds to prevent the sun from heating up the buildings. Slatted floors in the verandahs allow air flow. These early colonial designs and architectural characteristics are still used in the South Australian buildings to this day because of their practicality. The aboriginals believed that a building should be such that it would lightly touch the ground and float above the land. These means that the human made buildings and constructions should not be disturbing the nature. The contemporary Australian architects and designers adapt this saying of the native people to build the structures in modern day South Australia (Marshall, Williams and Morgan 2015). The colonial British understood that the buildings have to be built in a way which gives an elaborate knowledge of the impact of the Southern Australian climate on the materials. In 1835, Greenway had already understood the climate has important implications and he created his designs for buildings in ways that went with the flow of the country, and did not try to stand against them (Razzaghmanesh, Beecham and Salemi 2016). The governors of the country used to give away free land to people. The priority was to develop the countrys different conditions and this had to be done as articulately as possible. This made it possible for even poor people to own large tracts of land. The fact that they did not have to pay for it gave them extra disposable money in their hands. The used the wood from the timber they felled (Jacobs et al. 2016). The only rule they had to follow was to make sure they cleared their own lands. It was a common colonial trait in South Australia to have the roof of the house to be independent of the internal structure (Anthony and Grant 2016). While modern day houses use the walls as the pillars to hold the roof, the early colonial buildings used to have awkwardly placed beams to carry the weight, often resulting in a hollow roof. Consistently misusing beams as components of the buildings was another key feature of the early colonial buildings and this shows the lack of scientific knowledge among the first colonials (Firth 2013). The designers did not have the fundamental knowledge about how to use the edges of a beam to help it support weights and this led to a lot of potential load bearing capacity to be wasted. However, it is a fact that the wider upper surface of the beams did give a lot of space which was convenient for working. The post war era saw a massive cut on housing expenses. Tradesmen materials were running a shortage (Meijering et al. 2015). In order to lower the building expenses of the houses, the ceilings of buildings were being lowered. This trend created bungalows. This trend of houses rendered most details, which were the characteristics of South Australian buildings, to become lost during the period of 1915 to 1940 (O'Neill 2014). The south Australian buildings have had long traditions and specific characteristics that have been influenced and shaped by the landscape and climate of the region. This has made sure that the building styles of the southern part of the country is different than the buildings in other areas of Australia. The buildings have been built based on the materials that were available in south Australia and the environment and the tradition of the land all have played crucial role in creating the distinct style it has today. References Anthony, T. and Grant, E., 2016. Courthouse Design Principles to Dignify Spaces for Indigenous Users: preliminary observations. Beynon, D.J., Gardiner, B., de Jong, U., Lozanovska, M. and Marcello, F., 2014, January. An issues paper: the roots/routes of Australian architecture: elements of an alternative architectural history. InProceedings of the Society of Architectural Historians, Australia and New Zealand: 31, Translation(pp. 639-658). Unitec New Zealand. Bowring, J., 2014. Making Landscape architecture in australia: Book review.Landscape Review,15(1). Bruce, T., Zuo, J., Rameezdeen, R. and Pullen, S., 2015. Factors influencing the retrofitting of existing office buildings using Adelaide, South Australia as a case study.Structural Survey,33(2), pp.150-166. Bull, J., 2016. Land of sweeping plains: Managing and restoring the native grasslands of South-Eastern Australia [Book Review].Landscape Architecture Australia, (149), p.70. David, B. and Thomas, J. eds., 2016.Handbook of landscape archaeology. Routledge. Firth, D., 2013. Making landscape architecture in Australia [Book Review].Australian Garden History,24(4), p.28. Grundy, M.J., Rossel, R.V., Searle, R.D., Wilson, P.L., Chen, C. and Gregory, L.J., 2015. Soil and landscape grid of Australia.Soil Research,53(8), pp.835-844. Guan, H., Soebarto, V., Bennett, J., Clay, R., Andrew, R., Guo, Y., Gharib, S. and Bellette, K., 2014. Response of office building electricity consumption to urban weather in Adelaide, South Australia.Urban Climate,10, pp.42-55. Jacobs, B., Lee, C., Watson, S., Dunford, S. and Coutts-Smith, A., 2016. Adaptation planning process and government adaptation architecture support regional action on climate change in New South Wales, Australia. InInnovation in Climate Change Adaptation(pp. 17-29). Springer International Publishing. Jones, D., Low Choy, D., Heyes, S., Revell, G., Tucker, R. and Meikle, H., 2014, January. Reverse Greening Australian landscape architecture education: charting an indigenous perspective on country respect and design. InIFLA 2014: Proceedings for the International Federation of Landscape Architects World Congress(pp. 1-21). International Federation of landscape Architects (IFLA). Kinniburgh, J.R., Crosby, A. and Hromek, M., 2016. No Design Without Indigenous Design: Extending First Year Design and Architecture Students Understanding of Indigenous Australia.STARS (Students Transition Achievement Retention and Success). Leach, A., 2013.What is architectural history?. John Wiley Sons. Marshall, A., Williams, N. and Morgan, J. eds., 2015.Land of sweeping plains: managing and restoring the native grasslands of south-eastern Australia. CSIRO PUBLISHING. Meijering, J.V., Tobi, H., van den Brink, A., Morris, F. and Bruns, D., 2015. Exploring research priorities in landscape architecture: An international Delphi study.Landscape and Urban Planning,137, pp.85-94. O'Neill, T., 2014. Making landscape architecture in Australia; New suburban: Reinventing the family home in Australia and New Zealand [Book Review].Green: sustainable architecture and landscape design, (35), p.98. Razzaghmanesh, M., Beecham, S. and Salemi, T., 2016. The role of green roofs in mitigating Urban Heat Island effects in the metropolitan area of Adelaide, South Australia.Urban Forestry Urban Greening,15, pp.89-102. Wallis, L.A., Davidson, I., Burke, H., Mitchell, S., Barker, B., Hatte, E., Cole, N. and Lowe, K.M., 2017. Aboriginal stone huts along the Georgina River, southwest Queensland.Queensland Archaeological Research,20, pp.1-8.

Friday, November 29, 2019

Racism in the Movie Crash Essay Example

Racism in the Movie Crash Essay Racism and prejudice have surrounded everyone worldwide for centuries and have been transmitted from generation to generation. Different skin color, different cultures, and beliefs is all something that causes racial discrimination. Many movies deal with this issue, and one of them is Crash, produced by Paul Haggis in 2004. The movie gives many examples of how prejudice and racism affects everyone and it also represents different ethnicities and the stereotypes we associate with each group. The first glimpse of racism and prejudice the viewer gets from the movie is from Officer Ryan who is played by Matt Dillon. Ryan is a middle-aged police officer in Los Angeles, California. Ryan is considered among the film’s most prejudiced characters, but he is also the one who develops the most throughout the whole story, from being a bigoted racist to a helpful person. In the beginning of the story, Officer Ryan constantly stereotypes black people and acts disrespectful. For example, when he talks to a woman named Shaniqua, an insurance representative who cannot help Ryan’s father who has issues with his bladder. First Ryan insults her on the phone, assuming she is African American based on her name and then he suggested that she is the main reason for his father’s health problems. Second, he insults her in person, telling her that she only got her job because of affirmative action policies. Everyone in this movie deals with personal issues. John’s main issue is his father, who suffers from prostate cancer. His father’s HMO plan will not cover treatment for his illness and this angers John a lot. John’s anger develops into prejudice toward minorities. We will write a custom essay sample on Racism in the Movie Crash specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Racism in the Movie Crash specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Racism in the Movie Crash specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Ryan also sexual assault a black woman named Christine Thayer, in front of her husband Cameron, who were stopped on the road based on their skin color. These scenes of Officer Ryan being racist towards other skin colored human beings show how power can misrepresent the perception of

Monday, November 25, 2019

Free Essays on The Golf Links

Child’s Play? In Sarah N. Cleghorn’s poem â€Å"The Golf Links† the speaker is Cleghorn. She is making an observation about the way her society works. She is showing the reader the way the young children must work in factories, while the factory owners or big business men get to play. By using phrases that invoke images Cleghorn opens the eyes of her readers and the world around her. Even through the poem is only four lines long it is filled with images that make a huge impact on the reader. Every line of the poem summons an image in the mind of the reader. The first line â€Å"The golf links lie so near the mill† shows the reader that the golf course, or the play ground of grown men, is right next to the factories where the children work. The next line â€Å"That almost every day† allows the reader to see that every day, six or seven days a week, the children are in the factory working their days away. The third line â€Å"The laboring children can look out† brings to mind a group of little children looking out the barred window at the green golf course the men play at. They can look out, but not enjoy the clean air and the pleasures of a sunny afternoon. And the last line of the poem really makes the image of this cruelty come alive for the reader. â€Å"And see the men at play.† The grown men are outside enjoying the day and their lives as small children, who should be out enjoying their youth, are stuck in the factories making the playing men rich. But it is no sweat off the men’s back because they are not the ones up in the factories risking their lives doing the dangerous work. It is the children. Although Cleghorn’s poem only has four lines, the phrases she uses allows the reader to see the picture she wants them to see. Through her use of phrases that form images, Cleghorn makes the reader see how wrong it is to have children doing adult work. She successfully opens the eyes of society to the wrongs of child labor.... Free Essays on The Golf Links Free Essays on The Golf Links Child’s Play? In Sarah N. Cleghorn’s poem â€Å"The Golf Links† the speaker is Cleghorn. She is making an observation about the way her society works. She is showing the reader the way the young children must work in factories, while the factory owners or big business men get to play. By using phrases that invoke images Cleghorn opens the eyes of her readers and the world around her. Even through the poem is only four lines long it is filled with images that make a huge impact on the reader. Every line of the poem summons an image in the mind of the reader. The first line â€Å"The golf links lie so near the mill† shows the reader that the golf course, or the play ground of grown men, is right next to the factories where the children work. The next line â€Å"That almost every day† allows the reader to see that every day, six or seven days a week, the children are in the factory working their days away. The third line â€Å"The laboring children can look out† brings to mind a group of little children looking out the barred window at the green golf course the men play at. They can look out, but not enjoy the clean air and the pleasures of a sunny afternoon. And the last line of the poem really makes the image of this cruelty come alive for the reader. â€Å"And see the men at play.† The grown men are outside enjoying the day and their lives as small children, who should be out enjoying their youth, are stuck in the factories making the playing men rich. But it is no sweat off the men’s back because they are not the ones up in the factories risking their lives doing the dangerous work. It is the children. Although Cleghorn’s poem only has four lines, the phrases she uses allows the reader to see the picture she wants them to see. Through her use of phrases that form images, Cleghorn makes the reader see how wrong it is to have children doing adult work. She successfully opens the eyes of society to the wrongs of child labor....

Thursday, November 21, 2019

Case study of E-commerce Essay Example | Topics and Well Written Essays - 4000 words

Case study of E-commerce - Essay Example For valid online contracts, there should be an acknowledged set of conditions, and each party to the contract must signify to come into a lawfully binding agreement and there should be adequate considerations. An e-tailor (e-service provider) may opt that the agreement for supply or sale of services or goods to be regulated by his own typical conditions and terms. To be legally enforceable, these conditions and terms should be integrated into the online contracts by making them to the awareness of the client at the time or before the agreement comes into force. If the typical conditions and terms are not correctly included, in case of any disagreement, the court will take into recognition the conditions to oversee the agreement footed on earlier track of dealing or on the statue which could be offering less beneficial or lucrative to the e-tailor (e-service provider)1 Methods of Incorporation of Standard Terms and conditions in a Web Site Mere inclusion of conditions and terms on a w ebsite is not adequate to include them into the agreement. Both the parties to e-contract should agree to such an e-contract on the expressed terms. There are three chief courses available in which terms and conditions may be incorporated into a website for the benefit of users and incorporated into the contract, and they are â€Å"click-wrap†, â€Å"browse-wrap†, and â€Å"web-wrap† despite the fact that the distinction between these courses may not be especially clear-cut in real practice. â€Å"Browse-Wrap† connotes that the conditions are reachable through a hypertext link. â€Å"Click-wrap â€Å"connotes that constructive consent to the exhibited terms, for instance, by clicking an â€Å"I agree† button is needed. Under this, a customer is required to roll through the conditions before to click â€Å"I accept† and then continue with such business. â€Å"Web-wrap† connotes a notice trying to make an entry into and further use of website conditions posted under â€Å"terms & conditions.† Under this, there will be a hyperlink within a phrase with words to the cause of, â€Å"By ticking on the â€Å"I accept† icon, the customer acknowledges that he has read and acknowledged the conditions and terms2. By comparison with past court cases concerning with the integration of conditions into an e-contract, it is possible that a competent court would arrive at a conclusion that inclusion of either second or third condition as mentioned above will be valid as the content and existence of the conditions are obviously brought to the notice of the client before the formation of any e-contract and hence, it would be bonding on the part of the customer. However, the first option mentioned above may be held to be invalid. Despite not pinpointing of the English courts’ approach, US courts have held that â€Å"click-wrap† agreement is valid one while holding that plain mention to the conditions a nd terms as a computer-link like the first choice mentioned above or by employing a browse-wrap facility, could not be adequate to integrate conditions and terms as in such a type of e-contracts, customers are not warranted to read the terms of the e-contracts before ordering3. In William’s v America Online Inc4, the plaintiff claimed that installation of online software provided by the defendant had resulted in unauthorised changes to his computer. AOI attempted to rely on a jurisdiction clause which consisted in its terms of service

Wednesday, November 20, 2019

The integrated marketing communication analysis Assignment

The integrated marketing communication analysis - Assignment Example It is quite important to launch a strong advertisement campaign and public relations program with for developing good consumer relationship. For this purpose prospective sponsor may be contacted and a detailed advertisement campaign may be discussed. The e print, online constituents of the campaign should be designed to demonstrating stunning visuals unique to the PMP experience. The print advertisements should appear in the issues of publications that are widely circulated and their readers are people who have interest in electronic entertainment. The online campaign should be designed to showcase the unique user interface that allows consumers to easily navigate media content on PMP. Innovation in technologies can change the landscape of an entire industry with astonishing speed. Even set businesses may fail to bridge the discontinuity and wither away, while newcomers with novel concepts or methods rise to dominance. Almost all industries similar patterns of transformation when a new product or process technology emerges. A look at one industry in which innovation has been the key to success can throw light on these patterns and help identify the qualities that determine whether a firm will survive the encounter with dramatic technological change. Contemporary media companies continue to grow and expa... Contemporary media companies continue to grow and expand, the challenges of staying globally competitive become increasingly difficult. The transnational media corporations have become important features of today's global economic landscape. Most of such corporations operate in preferred markets with an obvious preference toward one's home market. Integrated Marketing Communication Integrated marketing is a disciplined approach for communicating about the Company 's target customers and partners. It is used for the purpose of advancing its goals and strategic vision. The integrated marketing program focuses many objectives including following main objectives: Improving the perspective and know-how of prospective customers Building awareness and support among influencersIncreasing the number of prospective customers Improving organizational communications The integrated marketing communication analysis is necessary before launching the marketing campaign of the new product like Sky+ PMP. It can be done two phases. The first phase should analyse the retail marketing and the second should explore the online marketing. Background Sky+ Portable Media Player (PMP) is being launched after successful launch of Sky+ in 2001. Then it was re-launched with a renewed marketing drive and new pricing model introduced in 2003. But the company has to launch a very expensive marketing campaign. This service offers a personal video recorder fully integrated with a Sky Digital decoder. It used an internal hard drive. It allows to record, pause live television and instantly rewind. Although these features are quite unique but similar products have already been launched in some countries such as America and Japan with Tivo. The Sky

Monday, November 18, 2019

Foreign Economics and National Economics Council Essay

Foreign Economics and National Economics Council - Essay Example If such legislation is passed, the manufacturing industry would be revived, unemployment would reduce, and the government would reduce expenditure on insurance for unemployment and social security. In case the bill is approved, the United States will not have contravened the provisions of the World Trade Organization (WTO) which provides that members can take any action that is intended to protect its security interests1. It is the department’s position that although these arguments hold considerable weight, the negative effects of such legislation will by far outweigh the positives. One of the anticipated negative effects is that these countries, mostly China will retaliate by imposing their own duties on the United States. For example, in 2009, the United States imposed a tire tariff on Chinese tires thus reducing the influx of these tires into the country and saving approximately 900,0002. The Chinese responded by exercising antidumping duties on American chicken parts. The antidumping duties cost the United States approximately 1 billion dollars3. Although more jobs will be created in the manufacturing industry, a same number of people, if not more, will lose their jobs in the retail industry. In addition, if the import tariff is imposed, the manufacturing industry will become crowded with everyone wanting to be a manufacturer, as a result, the quality of products will reduce and the cost of raw materials will go higher. As such, the protected products are bound to cost more if domestic production is inefficient or if the cost of buying raw materials is higher than before, meaning that the United States will not benefit from these tariffs. On a political front, the relationship between the United States and China will be strained thus derailing the effort by the former to get the latter to convince North Korea to do away with nuclear weapons. As Rosati & Scott write, since North Korea borders China, the support of

Saturday, November 16, 2019

Introduction Of Cyber Ethics Information Technology Essay

Introduction Of Cyber Ethics Information Technology Essay The extensive availability of computers and Internet connections provides unprecedented opportunities to communicate and learn. Unfortunately the most people use the internet as a powerful and useful tool for communication and education, some individuals use the power of the internet for criminal or terrorist purposes. It is minimize the harm that such individuals do by learning ourselves, and training young people, how to use the Internet safely and responsibly. The word cyber ethics refers to a code of safe and responsible behavior for the Internet community. Practicing good cyber ethics involves understanding the risks of harmful and illegal behavior online and learn how to protect ourselves, and other Internet users, from such behavior. It also involves teaching young people that may not realize the possible for harm to themselves and others, that use the Internet safely and responsibly. For example at an near the beginning age, children learn what it means to be honest, and to r espect the rights and property of others. They are trained to not take what does not belong to them, and to be understanding of others. On the internet that is same basic rules apply to person. The information and relations below offer guidance and property for parents and educators and for young people so that they can develop good cyber ethics, and to get the most out of the exciting new world of the internet.  ¿Ã‚ ½ School work use the internet to help you do your school work. The internet is the worlds biggest library. User can find information on about any subject from science, math and technology to language, art, history and more. When use information photos and other materials that you find on the internet in homework or research projects, make sure that user identify the sources of the information in foot notes, just as user would if used books in school library to get the information. Dont copy information from the internet and call it your own. It is sometimes tempting to copy information from the internet into your schoolwork, and toward present it as your own work. That is dishonest, just like taking somebody elses jacket and calling it your own and it might be illegal too. Much of the information like pictures and other materials on the internet are copy righted which means that is belongs to someone else. If users take it without permission, or without identifying the source in a foot note that user are breaking the law.  ¿Ã‚ ½ Music, video, games and copyrights use the internet to study about music, video and games. There are many websites that user can find out about music by listening to sample tracks, sample movie videos, and be trained about new computer games. Dont use the internet to download or share copyrighted material. When something is copyrighted, it means that someone else owns it, and user cannot copy or share out it without their permission. It is dishonest and illegal to download copyright music, video, games or other materials. It is also dishonest and illegal to share copyrighted music, video, games or other materials over the internet.  ¿Ã‚ ½ Email and instant messaging use the internet to communicate with friends and family. Email and instant messaging (IM) are good, enjoyable ways to communicate with your friends and your family. For all time make sure that recognize the people with whom exchange email and IM. Dont use the internet to communicate with the strangers. Do not use email or IM to talk to strangers. They might not be who they say they are, and if they are not, they are not nice people. Dont present out your email or IM address to people you dont know either online or in person. Dont open email or email attachments from people dont know. unwanted email may contain viruses that will damage your computer and the information on it. Dont make up to be someone else. Just as you dont want others to cover their true identity with they email or IM dont imagine to be someone else when user online. Dont be rude or use bad language when use email or IM, be thoughtful of others. Dont be rude, mean or use bad language wouldnt do that in real life, and you shouldnt do it on the internet also. Dont give anybody personal information or passwords. Dont tell people, especially strangers, more about them self than user would if met them in person. Dont tell them that seem like, user age, where user live, user phone number, the school of user goes to, or any passwords that protect user computer or user private information.  ¿Ã‚ ½ For Parents Dont leave children to unverified people. Make confident that user know what sites children visit when theyre on the internet, and with whom theyre communicating on the internet. Look over their shoulder. Stay track of the websites they visit. There are websites and programs available that direct children to sites that are fun, interesting and appropriate and there are others that limit their browsing to suitable websites. The best control though is parental involvement. Make confident they understand acceptable behavior on the internet and make confident that they follow the rules. Do encourage the children to use the internet. The internet has lots good things to offer children. When used cleverly it is a great tool for information assembly and education and, via email and instant messaging, for practicing written communication. BACKGROUND RESEARCH WHAT IS CYBER ETHICS Cyber ethics is different from cyber law. Laws are formal written information that applies to every person, interpreted by judicial system, and forced by the police. Ethics is an open rational concept that goes away from simple right and wrong, and look toward the good life. Cyber ethics refers to the rules of responsible behavior on the internet. Responsibly in everyday life, with lessons for example don ¿Ã‚ ½t take what doesn ¿Ã‚ ½t belong to you and do not hurt others. The responsible of user is: 1. Don ¿Ã‚ ½t use rude or hateful language. 2. Don ¿Ã‚ ½t be a bully on the Internet. Do not call people names, lie about them, send uncomfortable pictures of them, or do anything else to try to hurt them. 3. Do not copy information from the Internet and maintain it as yours. That is called plagiarism. 4. Stay to copyright limits when downloading material including software, games, movies, or music from the Internet 5. Don ¿Ã‚ ½t break into someone else ¿Ã‚ ½s computer 6. Don ¿Ã‚ ½t use someone else ¿Ã‚ ½s password. 7. Don ¿Ã‚ ½t challenge to infect or in any way try to make someone else ¿Ã‚ ½s computer unusable. THE TEN COMMANDMENTS OF CYBER ETHICS 1. Thou shall not use a computer to hurt other people. 2. Thou shall not interfere with other peoples computer work. 3. Thou shall not spy around in other peoples computer files. 4. Thou shall not use a computer to steal. 5. Thou shall not use a computer to allow false witness. 6. Thou shall not copy or use proprietary software for which you have not paid. 7. Thou shall not use other peoples computer resources without authorization or proper compensation. 8. Thou shall not appropriate other peoples intellectual production. 9. Thou shall think about the social consequences of the program you are writing or the system you are designing. 10) Thou shall always use a computer in ways that make sure kindness and respect for fellow humans. THE TERM OF CYBER ETHICS Cyber ethics is the moral, legal, and social issues relating to cyber technology. It examines the impact that cyber technology has for social, legal, and moral systems. It also evaluates the social policies and laws that have been framed in reply to issues generated by the development and use of cyber technology. There is a joint relationship here. Cyber ethics is a more perfect label than computer ethics, which may suggest the study of ethical issues incomplete to computing machines, or to computing professionals. It is more perfect than internet ethics which are limited only to ethical issues have an effect on computer networks. APPLIED CYBER ETHICS HAVE 3 DIFFERENT 1. Professional Ethics 2. Philosophical Ethics 3. Descriptive Ethics The first different is Professional Ethics is cyber ethics is the field that identifies and analyzes issues of ethical responsibility for the computer professionals. Think about a computer professionals responsibility in designing, developing, and maintaining computer hardware and software systems. Assume a programmer discovers that a software creation that has been working on is about to be released for sale to the public even though it is imperfect because it contains buggy software. The second is cyber ethics is a field of philosophical responsibility in designing, developing, and maintaining computer hardware and software systems. The analysis of the nature and social impact of computer technology and the corresponding formulation and justification of policies for the ethical use of the such technology. Philosophical ethics have three stages first is identify a particular controversial carry out as a moral problem. Second stage Describe and analyze the problem by clarifying conce pts in addition to investigative the factual data associated with that problem. The third stage is apply moral theories and values to reach a position about the particular moral issue. The third different is a field of descriptive ethics that the professional and accepting perspectives both illustrate normative investigation into practical ethics issues. Normative analysis or studies are contrasted with expressive studies. Descriptive investigations statement about what is the case normative investigation evaluates situations from the vantage-point of the question.

Wednesday, November 13, 2019

Punic Wars Essay -- essays research papers

Discuss the Roman Punic Wars, in terms of their circumstances and overall effect on Rome’s economic and social development Also discuss the ensuing â€Å"Gracchan turbulence† from the same perspective. The circumstance for the Roman Punic Wars towards Rome was a simple human reaction. If an outsider such as Italy, Carthage, or Greece make threats towards Rome, Rome will simply fight. The Punic Wars lasted in 3 stages, all resulting to the obsessive pride and higher standings of Rome. Rome’s initial desire of expansion was only for farming land. Romans believed like anyone else that victory brought them honor as well as a strong, political career. Rome strongly had their victory of Italy due to their military discipline. Cowards were not welcome in the Roman Army. If a Roman fled from his standings, or left his comrades to die, they would receive severe punishment from the generals worse than the enemy could give them. The confidence of Roman soldiers grew because they knew their comrades would assure their well being if anything is to happen. The opponents were usually barbaric and disorganized. Most often, the opponents would flee leaving their comrades to die. The discipline of the Roman army was formed throughout the Punic wars. Poet Virgil Maxim best referred Romans by the quote â€Å"Yield you not to ill fortune, but go against it with more daring.† Rome’s Military form helped their enemies become allies and eventually citizens dedicated to Rome. The ...

Monday, November 11, 2019

Historical Figurs of Nursing

Historical Figures of Nursing Whenever people mention or think of the history of nursing or nursing education many instantly think of Florence Nightingale or Clara Barton. Granted, Florence deserves credit for the advancements she made in nursing, but nursing goes back further than Florence Nightingale. One nurse, that little is known about is James Derham. James was born into slavery in approximately 1762, in Philadelphia, Pennsylvania. James was known to be owned by three different individuals, all of whom were doctors, one in Philadelphia, a British army surgeon, and a New Orleans physician (Hansen, A. 002). In the 18th century it was common for nursing education to be obtained through an apprenticeship, which is exactly how Derham became a nurse, assisting all three of his masters and learning from them. One of his masters, Dr. Robert Dove of New Orleans, encouraged Derham's interest in medicine. James worked as a nurse and purchased his freedom in 1783 (Wikipedia). After purchas ing his freedom, Dr. Derham opened a medical practice in New Orleans, by age 26 his annual earrings exceeded $3,000. 00 (Cobb, W. 1963). Dr. James Derham is the first African-American to formally practice medicine in the United States, although he never received a medical degree (Nursetini, 2009). Dr. Derham was known to speak English, French and Spanish. Dr. Derham returned to Philadelphia where he specialized in throat diseases and diseases related to climate (Wikipedia). Dr. Benjamin Rush, the father of American medicine, spoke with Dr. Derham and had the following to say â€Å"I have conversed with him upon most of the acute and epidemic diseases of the country where he lives. I expected to have suggested some new medicines to him, but he suggested many more to me. He is very modest and engaging in his manners. He speaks French fluently, and has some knowledge of Spanish† (Bennett, L. 1970). Derham disappeared around 1802, fate unknown (Nursetini). In 1960 New Orleans established the James Derham Middle School (now Junior High School) in his honor (Nursetini). Dr. James Derham demonstrated through his dedication to his profession what individuals can achieve with hard work. He overcame several barriers during his career, such as slavery and lack of a formal education, to become recognized as a professional who contributed to healthcare and the treatment of patients. Another individual who has contributed significantly to the advancement of nursing is Margaret Sanger, birth control pioneer (Wardell, D). Margaret was born in 1879 in Corning, N. Y. , one of eleven children of Irish immigrants. Margaret’s mother had 18 pregnancies, becoming weaker and sicker with each one, dying in her 40’s. Margaret’s goal was to become a doctor and to help individuals like her mother. Unfortunately there wasn’t any money for Margaret to go to medical school, but two of her sisters supported her education finically to become a nurse. Margaret was an OB Nurse working mostly in the East-Side/Lower East Side of New York City where she frequently received calls to help and tend to lower income women following self-induced abortions. The tragic case of Sadie Sachs is a well-known moment in the Sanger â€Å"saga. † As Sanger herself saw it, the Sachs case marked the turning point of her life and the beginning of the U. S. birth control movement (Wardell, D. 1980). Sadie Sachs was a 28 year old woman, mother of three children who called out for help following a self-induced abortion and had blood poisoning. Margaret stayed by Sadie’s bedside for three weeks, nonstop, until the crisis was over and Margaret’s 24/7 care was no longer needed. Margaret was present, when Sadie asked the physician caring for her, how to prevent another pregnancy. The physician told Sadie to have her husband sleep on the roof. Three months later, Margaret was called again to Sadie’s home, for the same reason. Ten minutes after Margaret’s arrival Sadie died. Margaret made her decision: â€Å"It was the dawn of a new day in my life†¦I knew I could not go back merely to keeping people alive†¦Ã¢â‚¬  (Wardell, D. 980). Margaret Sanger dedicated her career to educating women on birth control and contraception prevention. Sanger had significant barriers to overcome, including governmental law, which cited birth control information to be a crime, and lack of physician education on birth control and physician willingness to learn about birth control and their unwillingness to chal lenge the law. Margaret remained dedicated to her commitment and established the first U. S. birth control clinic in 1916 in Brooklyn, N. Y. , which was staffed by Sanger and her sister, both nurses. The clinic was illegal and was raided by the NY city police. Margaret and her sister were arrested, Margaret served her time in prison, and Margaret’s sister served her time in a workhouse. Sanger eventually hired a physician, Dr. Hannah Stone, to staff her clinic and direct the new Clinical Research Bureau. Dr. Stone quickly became respected by her peers for her â€Å"competent care and eloquent statics† (Wardell, D. 1980). Again the clinic was raided, during the raid the police confiscated patient charts and private patient information, and this action finally got the attention, dissatisfaction and support of physicians. A key to Margaret’s continued success with the clinic was her marriage to J. Noah Slee, who was the president of Three-in-One Oil Company. Slee not only supported Sanger finically, but shipped diaphragms from Germany to his Canadian factory and then smuggled the diaphragms into the U. S, in Three-in-One Oil boxes. Margaret published pamphlets and gave lectures on birth control throughout her career while trying to establish her clinic, all to educate women and to help prevent unwanted pregnancies, allowing women to make wise health decisions for them. Margaret Sanger’s clinics remain in existence today, â€Å"Planned Parenthood. † Margaret took a personal experience of what she saw in the care of her patient and dedicated her life’s work to educating patients, helping them to make safe health decisions and safe health practices, not seeking back alley care or help. Margaret was instrumental in developing the practices and availability of services that the majority of women in the U. S. take for granted currently.

Friday, November 8, 2019

Ted Kennedy Essays - Demographics Of The United States, Demography

Ted Kennedy Essays - Demographics Of The United States, Demography Prof Lauren Conj Comm 301 15 November 2015 Fifty years ago today, Ted Kennedy began changing the face of the United States by ushering the 1965 Immigration and Nationality Act through Congress. That legislation resulted in the fundamental transformation of the demographic, economic, social, and political landscape of nation, exactly the opposite of what its supporters promised. The Kennedy immigration law abolished the national origins quota system, which had favored immigrants from nations with a similar heritage to our own, and opened up American immigration visas to the entire world. While about nine in ten of the immigrants who came to the United States during the 19th and 20th century hailed from Europe, the 1965 law inverted that figure. Today about 9 out of every 10 new immigrants brought into the country on green cards come from Latin America, Africa, Asia or the Middle East. The size of the numbers also grew exponentially as well. According to Pew Research Center, 59 million immigrants entered the United States following the Acts passage. Including their children, that added 72 million new residents to the U.S. population. In 1965, according to Pew, the country was 84 percent white, 11 percent black, 4 percent Hispanic and less than 1 percent Asian. In 2015, as a result of Kennedys immigration law, the country is now 62 percent white, 12 percent black, 18 percent Hispanic and 6 percent Asian.

Wednesday, November 6, 2019

My Interest in Mathematics

My Interest in Mathematics My Interest in Mathematics In many occasions, mathematics has been described as a game of numbers. However, it is not a game as such. It is a game that provides solution to many of the puzzles that we face in life. Every profession in the world has to rely on mathematics. In fact, the economies of the wild are ran by mathematicians. For how can one determine the level of profitability of his firm without commercial arithmetic? The doctor also uses mathematics to determine the prescription that he is to give to his patient. Mathematics has also been found useful in computer science and engineering among other fields. In fact, without mathematics, these fields cannot function properly. The role of impacting mathematical knowledge rests with the teacher. The teacher has to be knowledgeable in this field and also have an inside taste for mathematics. This is because mathematics is perceived to be a hard subject and it calls for a lot of seriousness am one of the few people who have positive attitude towards mathem atics and actually interested in teaching mathematics. My interest in mathematics dates back from my childhood days. This is despite the fact that many girls fear mathematics and tend to believe that the subject is reserved for men. It is my father who made me to develop the positive attitude toward mathematics. He used to encourage me as a young girl and always insisted that mathematics is a very simple subject that anyone could do comfortably. Sometimes I used to teach my elder sister some mathematics techniques. It gave me a lot of encouragement especially when I had taught her a concept and she confirmed that she had understood. This where my interest in teaching developed decided right from my childhood that I wanted to be a teacher. This is the reason why I am applying for a training position in this university so that my dream can come true. I attended Emerson high school in Union City New Jersey. At Emerson, I was a very good student always getting honor roll and at other times I used to get high honor roll. Throughout my high school life, I was always among the top seventeen students in my class. After my high school, I attended Hudson community college in New Jersey. At Hudson, I enrolled for science and mathematics did mathematics option. At completion, I got a GPA of 3.211.this enabled me to pursue an associate degree in science which I completed last year. What remains is now for me to pursue my dream of becoming a high school mathematics teacher. This is why I am applying for a chance to train at New Jersey University. If enrolled, I will do my best to attain a major in mathematics. The reason for wanting to become a high school teacher is so that I can be able to help those students who usually have difficulties in understanding the subject. Furthermore, I would like to prove that mathematics is not reserved for men only. Everyone including girls can do mathematics and become successful in it. When I am enrolled I promise to do my best to attain a major in mathematics. This will help me realize my dream. Furthermore, I would like to continue with my education past undergraduate studies. Getting an opportunity at New Jersey will go along way into helping me achieve this goal. I look forward to the day that I will be in class helping bring up men and women who can be relied upon tomorrow. It is my sincere hope that you will consider my plea for a chance to train in New Jersey University.

Monday, November 4, 2019

English Essay Example | Topics and Well Written Essays - 1250 words - 2

English - Essay Example Chris on the other hand left behind his luxurious life so he can achieve what he really wants to achieve, what his heart wants and work towards that goal. Maya who dealt with the racism around her alone, was separated from her brother and was forced to live a life where she was tortured for being black which was not even her fault, still she was able to live a life where her own self was her priority irrespective of what people think about her. Courage made a very difficult journey of Lalu, later on known as Polly Bemis a dignified path for her. In the novel â€Å"Thousand Pieces of Gold† in 1853 Lalu started her life in Nathoy China, however she ended up becoming Polly Bemis living in Grangeville, Idaho in 1933. She was very dear to her father who used to call her â€Å"thousand pieces of gold† as she was very precious for him. During a bad patch Lalu was sold to a bandit and in return her father received two bags of soya bean. Lalu who was thousand pieces of gold for her father was actually sold for just two bags of soybean. Difficult phase of her life started where she was forces into sexual slavery. She was a slave of trader and later a Chinese saloonkeeper kept her as well in Gold Rush country. Lalu never lost her hope and even during extremely crucial and hard times was bravely protected her dignity and self respect which was important for her. She lived a life of a homesteader after she was won by a man in a poker game. Her spirits very always high and nothing in the world, no difficulty was able to affect her spirits. The importance of valuing ones self gives person courage to even cross hardships of the life with a smile on the face. In the novel when Lalu was sold, the scene depicts the story in a beautiful manner, "He reached out, hesitated, and then looked up at Lalu, his eyes pleading for understanding. She twisted her face away -- Behind her, she heard him snatch the bag and scoop up the spilled seed. 'Two bags,' her father begged. ' She's worth two bags of seed† (McCunn, 67). Novice to Master   is a story of Soko Morinaga who lived a life full of courage and self determination from 1925 till 1995. After completing his high school, he got into the practice of Zen. Zuigan Goto started training him to become a monk at monastery at Daitokuji from 1949 till 1963. Sesso Ota Roshi gave him the Dharma transmission seal. He also in the book says, â€Å"He led a very difficult life, Narrow experience of knowledge generated misconceptions for him however with a smile on his face, extremely high level of patience and spirit he led a life with sleep deprivation, without food, eating without any sound, strict behavior of his masters and a very difficult lifestyle. Morinaga says, "The purpose of practice is not to increase knowledge but to scrape the scales off the eyes, to pull the plugs out of the ears. Through practice one comes to see reality. And although it is said that 'no medicine can cure fully,' whatever pr ompts me to realize 'I was a fool' is, in fact, just such a medicine." In his sermons he talks about mental states, how no favorability and adversity is made and projected by the state of mind. He says, "In people or things, there is no such thing as trash" (Morinaga, 96). â€Å"Into the wild† is a story that reveals journey of a man who is from a well known family, Christopher Johnson Mc Candless. He decided to leave everything he had behind, from $25000 savings which he donated , his car which was very

Saturday, November 2, 2019

The Military Use of Drones by the US- a Risky and Wrong Choice Research Paper

The Military Use of Drones by the US- a Risky and Wrong Choice - Research Paper Example It is time when the policy and strategy groups and institutions ought to reconsider the success and importance of drones as the military weapons of choice. Indeed, pursuing warfare by means of drones is certainly not a good idea if one takes into consideration the harmful ramifications of this novel military strategy. Instead of furthering the US interests and aiding the nation’s strategic agenda, the military use of drones by the US has indeed curtailed the reputation of the US forces and accrued much negative publicity for the nation. It goes without saying that the US exploitation of drones as a military weapon is not a sane strategic option if one considers the civilian causalities it involves, the incumbent political outcomes, the dilution of the army’s moral and situational awareness and the inability of the drones to effectively curb and dilute international terrorism. It is a fact that if the drone warfare or the military usage of drones by the US forces is not backed by accurate and verified intelligence inputs, it could lead to much collateral damage. Experience has established beyond doubt that the instances when drones were used by the US as a weapon against the targeted enemies, they led to multiple civilian causalities (Whitlock 1).and it is only when one digs deeper that one is able to recognize the havoc drones wreck on the civilians that live near or in the vicinity of the targeted individual or group. Though the exact figures are not verified by the US military, as per the recent news reports, the use of drones as a weapon has led to the killing of a number of civilians in the tribal regions of Pakistan (Whitlock 1). If on the one side the killing of civilians in the drone attacks amounts to crimes against humanity, on the other side this trend is fraught with much serious consequences, as far as the reputation of the United States of America as a world power is concerned (Brunstetter & Braun 339).

Thursday, October 31, 2019

Case 1 Study Example | Topics and Well Written Essays - 1000 words - 1

1 - Case Study Example 1. Innovation: Innovative approaches to cost-cutting like simpler ticketing system, personal TV for every passenger, uniform and efficient flight machines, usage of technology to reduce wastage, time etc have contributed to the successful establishment and sustenance of JetBlue during economic slowdown. Providing work-from-home opportunities for ticket reservations and planning also added to their cost-savings in infrastructure and staff. 2. Standardization: Low and uniform operating costs were an advantage to the then market conditions that demanded short passenger trips. Standardization in their services, like uniform class and trained interchangeable crew members also helped in saving costs and improving efficiency. 3. Competitive advantage: JetBlue’s cost-cutting strategies worked well while providing services better than counterpart low-cost airlines. JetBlue focused on cutting non-value adding costs to provide better quality. They invested higher amounts in equipment that required low maintenance; for example, personalised televisions versus meals; leather seats versus fabric ones. 4. Hiring: Neeleman’s strategy of hiring the best and experienced people in industry, like Dave Barger, and enthusiastic customer service professionals was advantageous of not only acquiring more customers but also in retaining their customers during testing times. 5. Customer focus: Their strong customer focus and genuine service helped increase customer base by word of mouth and also earn customer loyalty. Eventually, JetBlue has established a brand of its own with unique features and services. 6. Marketing strategy: JetBlue’s fun-filled and eye-catching marketing strategies that were supported equally by their practices were visible to and experienced by their customers, which helped improve their brand value. 1. Firm value and debt: JetBlue’s high debt makes

Tuesday, October 29, 2019

Emergency Preparedness Essay Example for Free

Emergency Preparedness Essay Emergency preparedness is vital for the safety and security of the general public. Disasters, according to Powers (2010), are events that cause damage to lives and property during which community resources cannot keep up with the demand. In the unfortunate event of a disaster, having a plan in place as to how a it will be managed allows for the smoothest possible outcome with the fewest amount of casualties. The three levels of emergency preparedness prevention are each an important part of being ready for a disaster. The planning involves the time before the disaster, the acute disaster scene, and the long term management of the disaster survivors (Rittenmeyer, 2007). At the disaster scene, a triage color code system is used to organize and prioritize patients and the level of care they require. There are many types of disasters that can affect the public. see more:short essay on disaster management Three technological disasters will be addressed, all involving exposure: biologic, chemical and radiation. Nurses and other health care workers may encounter a disaster where their skills are needed, whether it be on the job or as a citizen. It is important that health care workers understand the components of disaster management, triage at the scene, and different types of agents to which patients may have been exposed. Levels of Disaster ManagementEmergency Preparedness Prevention There are three levels of a disaster management plan: primary, secondary and tertiary. Each of them is important to allow for the best possible outcome in the event of a disaster. Primary Prevention Primary prevention involves everything that can be done before the actual disaster occurs. This includes training personnel, educating the public, and creating evacuation plans. Rittenmeyer (2007) describes disaster planning as assessing the risk of a disaster occurring as well as the capacities that will be available during a disaster. First, a risk assessment to determine what hazards a particular community is vulnerable to is done (Powers, 2010). Based on the findings, a disaster response plan is created for the greatest risks to the community. Training and practice for the disaster(s) are the core components of primary prevention. For instance, in a hospital setting, nurses can attend a seminar on evacuation as well as participate in an evacuation drill to simulate a real disaster. The simulation provides the opportunity to become familiar with the disaster plan and how it will be carried out. Secondary Prevention Secondary prevention, or relief response, is the interventions that take place during the acute disaster stage (Rittenmeyer, 2007). Patients are triaged based on level of acuity for further treatment. If exposure to a toxin or microorganism has occurred, the nurse may be assisting with decontamination and/or applying chemical suits and respirators. As Powers (2010) mentions, nurses in the field may be assessing the needs of the community that has been affected to determine who needs shelter, food, water or vaccinations and helping them to obtain what they need. Disaster relief also includes performing rescues, relocating people who are displaced, and preventing disease and/or disability (Rittenmeyer, 2007). For instance, during Hurricane Katrina in 2005, nurses and other health care workers were deployed to assess, stabilize and evacuate patients to safer ground (Klein Nagel, 2007). Tertiary Prevention Tertiary prevention, or disaster recovery, begins when the initial crisis is over and involves long term support for the needs of the population affected by the disaster. Activities that take place during the recovery phase include rebuilding affected infrastructure, hospitalization for the injured, rehabilitation and therapy to cope with the disaster. These will vary according to the type of disaster that has occurred. Rittenmeyer (2007) states that during the recovery phase the effectiveness of the disaster plan should be evaluated and the plan then altered based on the findings. Triage Color Code System In the event of a disaster, the triage color code system is beneficial for three major reasons (Klein Nagel, 2007). First, triage determines who needs rapid medical care. Next, triage reduces the amount of patients sent  to hospitals by separating minor versus major injuries. Thirdly, triage distributes casualties among available medical facilities to keep any one facility from being deluged with patients. The system most widely used during a disaster triage is the IDME color code system. The mneumonic IDME stands for the levels of acuity of the patients. Each level is assigned a color. They are as follows according to Husted (2012): IImmediate (Red); DDelayed (Yellow); MMinimal (Green); and EExpectant (Black). The categories have criteria that the responder should be familiar with in order to triage the patients into the appropriate color. Based on the patient’s level of injury, each is given a triage tag, commonly placed on the wrist. Using this system, patients are treated in order of the urgency of their injury. The red category is reserved for critical patients. These patients are seriously injured but do have a chance of surviving. The yellow category is for patients that need first aid but should not deteriorate rapidly if care is not immediate. The green category is for patients that are considered the â€Å"walking wounded†. These patients may have minor injuries such as abrasions or contusions and can either self treat or be taken care of by a someone without medical training. The final category is the black which is for patient who is unresponsive and without a pulse or has a catastrophic chest or head injury (Husted, 2012). Types of Disasters Three types of disasters that could occur are exposure to biologic, chemical and radioactive agents. It is important that medical personnel are familiar with the types of possible toxins and agents to appropriately treat those affected while protecting themselves as well. Exposure to Biologic Agents This type of exposure is a deliberate release of a virus, bacteria or other germ (Briggs, 2006). These agents are used to cause illness or even death. They are naturally occurring agents and can be spread via inhalation, orally in food or water, or through the skin (Briggs, 2006). Examples of biologic agents, also know as bioterrorism agents, are smallpox, the plague, and anthrax. Exposure to Chemical Agents The release of a hazardous chemical that is released and may harm people’s health is termed a chemical emergency (Centers for Disease Control and Prevention, 2012). Chemicals can be natural or created. Examples of possible chemical health threats are nerve agents and vesicants. Nerve agents such as Sarin and VX affect nerve function. Vesicants cause erythema and vesicles on the skin and can also injure the eyes, the airway and internal organs. The nerve agent Sarin was used in 1995 in a Tokyo subway, affecting over 5,500 people (Briggs, 2006). Chemical agents are now deemed terrorist weapons. Exposure to Radiation Briggs(2006) describes ionizing radiation’s effect on the body. Radiation alters the cells in the body, damaging or killing them. External irradiation occurs when the whole body has been exposed to radiation from an external source such as an x-ray. Contamination occurs when radioactive material comes into contact with the body, either externally or internally. Contamination by radioactive agents can occur through contact with the skin, being inhaled or ingested. Conclusion Emergency preparedness is extremely important for the safety of the public. By having a disaster management plan in place, the acute disaster scene will not be just chaos but will have a sense of order amidst the mayhem. The injured will be organized by the triage color code system to ensure the treatment of those in greatest need first and delaying treatment for those that can wait. It’s important to understand the differences in biologic, chemical and radioactive exposure in order to best treat patients should an unthinkable disaster occur. References Angeli, E., Wagner, J., Lawrick, E., Moore, K., Anderson, M., Soderlund, L., Brizee, A. (2010, May 5). General format. Retrieved from http://owl.english.purdue.edu/owl/resource/560/01/ Briggs, S.M. (2006). The  ABCs of disaster medical response. International Trauma and Disaster Institute, Harvard Medical School, Massachusetts. Retrieved from http://www.gs-interactive.net/ITDI/ABCs2ndEDition.pdf Centers for Disease Control and Prevention (2012). Retrieved from http://www.bt.cdc.gov/hazards-specific.asp Husted, E. (2011). Principles of triage during a mass casualty incident. (PowerPoint Slides). Retrieved from http://www.ohioresponds.gov/docs/Triage.pdf Klein, K.R., Nagel, N.E. (2007). Mass medical evacuation: Hurricane Katrina and nursing experiences at the New Orleans airport. Disaster Management and Response: DMR: an official publication of the Emergency Nurses Association, 5(2), . Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/17517364 Powers, R. (2010). Introduction to disasters and disaster nursing. In E. Daily (Ed.), International disaster nursing (pp. 1-10). Cambridge, MA: Cambridge University Press. Retrieved from http://www.wadem.org/documents/chapter_one.pdf Ramesh, A. C., Kumar, S. (2010). Triage, monitoring, and treatment of mass casualty events involving chemical, biological, radiological, or nuclear agents. Journal of Pharmacy and BioAllied Sciences, 2(3), 239-247. Retrieved from http://www.ncbi.nlm.nih.gov/pmc/articles/ PMC3148628/ Rittenmeyer, L. (2007). Disaster preparedness: Are you ready?. Men in Nursing, 2(3), 18-23. Retrieved from http://www.nursingcenter.com/prodev/ce_article.asp?tid=726331#